Segment design
Segment Geometry Sprint
Translate fuzzy segment ideas into geometric relationships you can query.
Program narrative
We use Venn, lattice, and containment sketches to describe how segments relate. Technical and non-technical teammates align on what “inside” and “outside” means before any SQL debate begins.
What is included
- Geometry kit: Venn, lattice, containment cards
- Plain-language translations for each shape
- Edge-case list for boundary contacts
- Query readiness checklist for analysts
- Facilitation guide for remote whiteboards
- Annotated screenshots of final shapes
- Office hours for analyst pairing
Outcomes
- Shared visual language for complex segment overlaps
- Edge-case list prioritized for data cleanup
- Query readiness checklist signed by analysts
Lead mentor
Sora Halim
CRM advisor bridging analytics and program teams.
FAQ
No. Analysts join for the checklist segment, but the sprint stays visual-first.
We still map containment relationships; behaviors become labeled regions rather than static lists.
No. Diagrams export as SVG and PDF for any tooling stack.
Participant notes
Segment Geometry Sprint finally explained why our “loyal” bucket swallowed churn-risk profiles.
Client in consumer electronics — containment cards kept leadership from rewriting rules mid-quarter.